How Screen Recording Can Benefit Your Business
In this fast-evolving world around us which is becoming more technology oriented and digitally accessible, demand of digital tools has increased significantly. Either it is about managing a project or the customer database, every business has digital tools designed to manage their day to day functions. The most important benefit of such digital tools is not only to evolve with the fast-growing digital community, but also to become more efficient while collaborating effectively and to be able to make data-driven decisions. The use of technological / digital tools makes the processes run smoothly and seamlessly. With the increased inflation rates and expenses, work from home has become another common practice in the business world.
To ensure effective functionality across all departments, businesses have started opting for a range of tools and strategies, with one of the most popular being the use of digital tools like screen recording. Additionally, many organizations are also turning to business coaches to guide them in optimizing internal processes, improving leadership, and fostering innovation.
The use of business coaches complements digital tools such as screen recording, providing leadership and strategy that ensure these technologies are used effectively. Business coaches can help teams understand how to integrate screen recording into their training, documentation, and customer service strategies.
The functionality of screen recording initially gained popularity in the tech industry, where it was used to create tutorials, troubleshoot issues, and guide users. Recently, it has expanded into various business functions. Businesses now use screen recording for training new employees, documenting new processes, or enhancing customer experiences. Business coaches can further support these initiatives by offering personalized advice on how to tailor training programs and documentation to meet specific business goals.
Screen recording can be an invaluable tool for increasing content visualization, improving collaboration, and providing solutions to product-related issues. With guidance from business coaches, companies can maximize the benefits of screen recording, aligning these efforts with broader business objectives.
This article will provide you with a detailed overview of how beneficial screen recording can be for your business, especially when combined with strategic insights from a business coach.
Benefits for Newly Hired Employees
Visual learning impacts the process of gaining knowledge in a very positive manner and makes it more effective and efficient. Screen recording helps the newly hired employees to be able to see the processes, understand the workflow with the visual content leading to better and clear understanding of usage of tools, company policies etc. This proves to be more engaging and memorable leading to faster productivity.
Businesses are opting for the screen recording for training and onboarding new employees. Some businesses have recorded a series of videos to walk through the newly hired employees through the procedures and usage of specific softwares. This reduces the cost of man-power and effort on company’s part leading to quick learning and onboarding procedures. The screen recording training allows all employees to become productive assets in less time and it also allows all the employees to have the same level or training regardless of the location they are hired for.
It has great benefits for the businesses dealing with customers directly, the customer management teams can use the screen recordings to train or inform the employees about different scenarios and support them in handling those issues. They can also use screen recording to train the new employees about how to use the CRM or about the newly added features to the system.
Tool for Collaboration
As the world is now moving towards hybrid and remote work settings, the biggest challenge is faced by business and the team members to be able to collaborate with each other. The general communication method become ineffective or less effective and are often misunderstood but adding screen recording feature as a part of communication has eliminated the chances of misunderstanding. The communication has improved and all the team members can collaborate in real time. Instead of typing long tutorial documents, it has become easier to record the screen and show how to operate a software or to troubleshoot a particular software. Being able to see how to operate a software, it become easier for the stakeholders to understand the functionality and reduces the chances of misinterpretations.
Screen recordings are easily accessible as well if they are kept in the archived folder or the manuals pack so it reduces the effort and increases the productivity.
Documentation and Compliance
There are companies which have a certain protocol to be followed for documentation and for a particular workflow procedure. Such organizations require the work protocols to be followed by all employees as per the defined policies. In such cases, screen recordings prove to be helpful by providing pre-recorded content related to the department which leads to ensure that all the policies and procedures are followed as required.
Development and Quality Assurance
The screen recording proves to be highly beneficial for the development and quality assurance industries. The testers can record the screen while testing the software and products and catch the bugs as they arise in real-time. This helps the developers to be able to see where and in which circumstances does the issue arise leading to easy and convenient issue resolving.
Common Softwares to be used for Screen Recording
There are several screen recording softwares which are compatible with all operating systems. Some softwares which exist can only be used on windows and some are only available for iOS and other systems. Let’s look at a few softwares:
Windows
- Movavi is one of the free screen recorder for windows. It is an open source screen recording and live streaming software which has a user-friendly interface and is easy to use. It captures both audio and video content allowing the user a complete audio-visual experience.
- OpenShot is another software which is easy to use and doesn’t impact the system’s performance while being used. It can be used to record games, webinars and even your whole screen while recording audio and video.
- If you want to step up your screen recording experience, you can use Cyberlink which is a premium screen recording software. This does not only provide you recording but also editing features. read more : Best Screenshot Tools for Windows
iOS:
- iOS devices have a built-in screen recording software which can be accessed from the control center and it allows you to choose if you wish to record video with audio or without it.
- Cleanshot is another screen recorder especially designed for Mac operating systems. The recorder has a simple and user-friendly interface which makes it easy to use in a more efficient manner.
- DU recorder is another screen recording application that allows you to record both audio and video content. You can use the free version for general features of recording, however; if you are interested in availing more advanced features, then it is best to use the paid version.
In short, screen recording is a very powerful tool which can be used to improve customer engagement and satisfaction, to increase the product quality and to enhance operational efficiency.